Lumify Learn and DMI: A partnership for digital marketing excellence
Lumify Learn has joined forces with the Digital Marketing Institute (DMI), the global authority on digital marketing capability, to provide high-quality training and certification for learners who want to pursue a career in digital marketing.
DMI is the world leader in digital marketing skills development, with a proven track record in transforming the skills of digital professionals. They have certified over 200,000 graduates from various countries and have partnered with some of the world's leading brands and academic institutions.
DMI courses are the only globally recognised courses and endorsed by some of the top industry bodies, such as the American Marketing Association (AMA), the Interactive Advertising Bureau (IAB), and the Global Marketing Standards Board (GMSB).
DMI courses cover all aspects of digital marketing, from strategy to analytics, from social media to search engine optimisation, from content marketing to email marketing, and more. They also provide access to the latest trends, tools, and best practices in the digital marketing industry.
How Lumify Learn and DMI work together
Together with DMI, Lumify Learn offers a comprehensive course called Growth Marketing Professional that covers all the essential skills and knowledge for a successful career in digital marketing.
The course covers the fundamentals of digital marketing, such as digital marketing concepts, channels, strategies, campaigns, and metrics, and includes valued and globally-recognised certifications from both Lumify Learn and DMI. You will also learn to optimise the digital marketing process by adopting a data-driven, “experimental” mindset through varying research, copywriting, storytelling, and analytical methods.
By completing this course, you will gain the skills and knowledge to plan, execute, measure, and optimise digital marketing campaigns across various platforms and channels. Moreover, you will earn three globally-recognised IT certifications that demonstrate their expertise and professionalism to employers.